Our Greenhouse

Iceland is a country of challenging extremes which requires Icelanders to be persistent and adaptable. Iceland’s stunning landscape – glaciers, lava fields and volcanoes – combined with harsh dark winters, make it difficult to grow plants. But luckily it is also extremely geothermally active and that has enabled us to grow plants all year round in greenhouses powered by sustainable geothermal energy.

Nestled in the lava fields of Reykjanes Peninsula, our 2,000 m2 ecologically-engineered greenhouse can nurture up to 130.000 barely plants at a time. They are our remarkable source of EGF (Epidermal Growth Factor) and grown in abundant, inert volcanic pumice, using pure Icelandic water enriched with nutrients.

Take a journey behind the scenes of our high-tech, hydroponic greenhouse where we grow barley plants all year round, thanks to sustainable geothermal energy. You will also discover how BIOEFFECT’s unique ingredient, barley-based EGF (Epidermal Growth Factor), becomes a reality through cutting-edge biotechnology. Hear how three scientists on a mission to advance medical research became pioneers in skincare. At the end of the tour you will get to take some BIOEFFECT magic home with you, as all guests receive a complimentary luxury sample set at the end of the tour.